In 2004, 32 companies have participated in the PAR Initiative, including 20 returning companies. Now, the PAR Initiative program not only measures the current landscape of women in the industry, but it provides an important statistical look at growth and/or decline in the three key areas. The WICT Foundation's collaboration with Working Mother Media ensures that the PAR Initiative survey findings will be valid, objective and confidential.
Cox Communications, Inc. has been named the 2004 Best Operator for Women in Cable. Find out why.
Discovery Communications, Inc. has been named the 2004 Best Programmer for Women in Cable. Find out why.
Download complete copies of the 2004 PAR Initiative materials.
Some of the key findings of the 2004 PAR Initiative:
- Women account for over 38% of the employee population at participating companies, and 38.4% of all managers. Compared to 2003, the percentage of women as employees of cable companies remained stable, while the percent of managers increased from 29% in 2003 to 38.4% in 2004. The addition of the category of “first line supervisors” at this level turned out to have a 40% proportion of women, which helped to increase the numbers.
- Women of color account for 13.5% of all cable employees and 8.55% of all managers. Similarly, the number of women of color cable employees remained stable (13% in 2003, 13.5% in 2004) but women of color managers increased from 6.5% in 2003 to 8.55% in 2004.
- The percent of women middle managers increased from 19.7% in 2003 to 34.1% in 2004.
- The representation of women at the senior level of management stayed nearly level: 27% in 2003; 26.6% in 2004. In the industry, women of color gained at the senior level: 2.9% of all senior executives in 2003; 3.4% in 2004.
- In 2003, 65% of companies had no formal pay equity policy. In 2004, 40% had no formal pay equity policy. In 2004, only 5% of companies conduct no internal pay equity surveys.
- 85% of companies provide leadership training for mid-level and high ranking women. 80% provide leadership training for entry-level women.
- 50% of companies offer formal mentoring company wide; 25 % offer formal mentoring only at company headquarters.
- 80% of companies offer flextime (70% in 2003)
- 50% offer full-time telecommuting (50% in 2003)
- 55% offer career track part time positions (45% in 2003)
- 50% offer job sharing (55% in 2003)
- 75% offer elder care referral (55% in 2003)
Best Companies for Women in Cable Lists
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Best Operators for Women in Cable |
Best Programmers for Women in Cable |
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Advance/Newhouse Communications |
Discovery Communications, Inc. |
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Comcast Cable |
Home Box Office |
|
Cox Communications, Inc. |
Lifetime Television |
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Time Warner Cable |
Oxygen Media |
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Wide Open West Internet and Cable |
The Weather Channel |
|
Best in Pay Equity* |
Best in Advancement Opportunities |
Best in Resources for Work/Life Support |
|
Discovery Communications, Inc. |
Cox Comunications, Inc. |
Cox Communications, Inc. |
|
Lifetime Television |
Discovery Communications, Inc. |
Discovery Communications, Inc. |
|
Oxygen Media |
Oxygen Media |
Home Box Office |
|
Scripps Networks |
Starz Encore Group |
Time Warner Cable |
|
Starz Encore Group |
Turner Broadcasting System, Inc. |
Turner Broadcasting System, Inc. |
|
The Weather Channel |
|
|
All lists are presented in alphabetical order. Order of appearance does not signify results of PAR Initiative.*Six companies appear on the Pay Equity list because of a tie.
Please contact Parthavi Das at 703.234.9803 or pdas@wict.org with questions.
Download the entire 2004 PAR Initiative Survey Questionaire