The Customer is King, especially in this market.  Come join us as we discuss what tactics corporations are undertaking to survive and stay ahead in this challenging economy. 
 
This program is for you if you:
 
•         Want to do more than just maintain the status quo during these challenging times 
•         Are you interested in enhancing your marketing skills to reflect the new reality
•         Would like to learn more about customer care and what it means in today's market
 
 
Dr. Charles Patti, the James M. Cox Chair in Customer Experience Management at the Daniels College of Business at the University of Denver, will discuss the importance of customer care and strategies for maintaining and growing customer relationships.
 
Professor Patti recently joined the Daniels College of Business after spending nine years as Head of the School of Advertising, Marketing and Public Relations at Queensland University of Technology in Brisbane, Australia.  Professor Patti is the 2007 recipient of the Marketing Educator of the Year Award, sponsored by the Marketing Educators' Association.
 
What role does marketing play when times are tough?  Jeff Kear, Principal and Director of Intelligence/Insight at Kear Stevens, will help us strategize effective ways to remain out front.  Jeff leads all research, branding, positioning and messaging efforts for Kear Stevens, a branding agency based in Denver.  Jeff's abilities as a creative communicator and writer have helped dozens of organizations develop meaningful, productive dialogues with their target audiences.
 
Agenda
 
11:30 - 12:00 noon        Registration & Networking
12:00 - 12:45pm            Presentations   
12:45 - 1:00pm              Conclusion & Wrap-up
 
Event Registration
Registration includes event access and lunch.
Members - $25.00     Non-Members - $35.00

Click HERE to Register