Director, Client Solutions UP TV
Alyson DeMarino is the Director of Client Solutions at UP TV. Alyson has been working at UP TV for 3 years. She was hired as a Manager and promoted to Director in early 2017. In her current role she has helped UP TV grow in ad revenue, year over year, by creating and presenting custom on-air and digital marketing solutions for top tier advertisers. Additionally, she has focused on elevating UP’s image and value in the ad community through unique and trendy agency events and network premiums.
Before joining UP TV Alyson started her career in 2006 at Discovery Communications, where she worked with a number of networks under the Discovery Portfolio. She began her career as a Sales Assistant and after progressing to Sales Planner and Executive Sales Planner decided to make the move to Ad Sales Marketing as a Marketing Specialist on Discovery’s Joint Venture property, the Oprah Winfrey Network (OWN).
Alyson is a graduate from Siena College, where she obtained a B.A. in Business Marketing and Management and a minor in Criminal Justice. She currently resides in New Jersey with her wife Amy.