Manager, Marketing Strategy Turner Broadcasting System, Inc. - Turner Network Sales
Christina Schoellen is a strategic marketing manager at Turner Network Sales (TNS), the domestic distribution, sales and marketing arm of Turner Broadcasting System, Inc. (TBS, Inc.). In this capacity, Schoellen manages affiliate marketing strategies across Turner’s portfolio of 10 domestic networks including TBS, TNT, Cartoon Network, CNN, HLN, TCM, truTV and Adult Swim. She creates and executes marketing strategies to drive viewership and brand engagement, which are brought to life by partnering with the TNS Marketing Activation team. Schoellen is also responsible for creating and executing TV video-on-demand promotional activities and focusing on the yearly slate of affiliate ad sales opportunities.
Schoellen is a member of the national and southeast chapter of Women in Cable Telecommunications (WICT). Additionally, she participated in the Turner Cross Divisional Mentor Program, an organization that mentors junior employee, and the Turner Management Essentials Course, Turner’s 10-month program exploring leadership and professional development. Schoellen’s accolades include being part of team that created and launched the winning campaign for the 2013 Cablefax "Best of the Web" award winner for ‘Best Content Marketing" for a TV Everywhere Awareness Campaign. She attended Villanova University where she graduated with a B.A. in Marketing and a minor in Communications. Schoellen currently resides in Atlanta with her husband and daughter.
Turner Network Sales (TNS), a division of Turner Broadcasting System, Inc., is responsible for the sales and marketing of Turner’s 10 domestic basic cable networks – TBS, CNN, HLN, TNT, Cartoon Network, Turner Classic Movies, CNN International, CNN en Español, Boomerang and truTV – to cable and satellite affiliates and special markets throughout the United States, Canada, Puerto Rico and the Virgin Islands.
Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.