Dana Bruce

As Senior Manager of Pricing at Cox Communications, Dana is responsible for pricing and offer strategy for Small & Medium Business acquisition.  Dana leads a team focused on the strategy, execution, implementation, and analysis of pricing and promotional changes for Cox Business product lines targeted to the SMB segment, with the ultimate goal of maximizing new customer and revenue growth.  Dana enjoys closely collaborating with multiple boundary partner teams, including Marketing, Sales, Business Operations and Analytics to drive results for Cox Business.

Dana is currently building a new Pricing Operations team to drive the strategic vision for offer development, implementation and future capability enhancements in Salesforce and other systems.

Prior to joining Cox Business in 2017, Dana spent 18 years at BellSouth and AT&T.  Most of her experience has been focused on Offer Strategy, Pricing and Analytics across a variety of telecommunications products in both Business to Business and Business to Consumer environments.

Dana has a Bachelor of Science in Management from the Georgia Institute of Technology and a Master of Business Administration in Marketing from Georgia State University.  She lives in Atlanta with her husband, Chad, and their Australian Shepherd, Nacho.  Dana enjoys traveling, cooking, trying new restaurants in the Atlanta area, watching football and staying active by taking walks outside.