Manager, Partner Marketing MTV Networks & BET Networks
Jamie Ideue is currently a Marketing Manager in Content Distribution and Marketing group at MTV/BET Networks in New York. She manages the BET and Centric brands and is responsible for developing and executing national multiplatform marketing initiatives, local ad sales promotions and local integrated campaigns in partnership with affiliates.
She launched her career in the industry with Rainbow Media’s HD satellite service, VOOM supporting the retail channel prior to joining MTV Networks/BET Networks in 2005. Jamie has spent the past five years working on various brands within the Content Distribution and Marketing group including Logo, MTV, MTV2, mtvU, MTV Tr3s, BET, Centric and EPIX.
She is an active member of Cable and Telecommunications Association for Marketing, National Association of Multi-Ethnicity in Communications, Women in Cable Telecommunications, and MTV Networks’ Asian Affinity Group.
Jamie graduated from University of Oregon with a Bachelor of Architecture and Minors in Business Administration and Art History. She is an avid baker and enjoys travelling and recreational sports in her free time.