Field Marketing Manager Sparklight Business
Kara Armstrong, is currently the Field Marketing Manager for Sparklight Business formerly Cable One Business. Her role involves leading and developing strategic marketing programs that drive brand awareness and lead generation for the Small Business, Enterprise and Carrier Services divisions. Her team focuses on supporting the local field sales teams to reach their goals by providing support through local marketing campaigns, events and digital marketing efforts.
Prior to joining Sparklight Business, Kara managed strategic marketing efforts for a global consulting and SaaS company that helped corporations identify risk, areas of non-compliance and areas for improvement within their supply chain, environmental and health and safety and cybersecurity programs. She led a team that supported the execution of lead generating campaigns to drive new business to their international sales team.
Kara attended Arizona State University, graduating with a Bachelor of Science degree in Marketing and a Bachelor of Arts degree in Business Communication. She is a native to Arizona and enjoys spending time traveling with her husband and being with friends and family. That also includes spending time with her energetic Australian Shepard – Zoey – and her sassy cat – Socks.