Director, Marketing Comcast Business
Kristina Wedeven is Director of Marketing for Comcast Business in the Greater Chicago Region. In her role, Kristina is responsible for the local marketing strategy including sponsorships, field activation, sales effectiveness, competitive positioning, and product marketing. Kristina has 25 years of experience in marketing and has been in telecommunications and technology for 20 years.
Kristina joined Comcast 8 years ago as part of the company’s acquisition of CIMCO Communications, where she managed the marketing team. As Sr. Marketing Manager at Comcast, Kristina was responsible for building a local marketing strategy to support the company’s entrance into the enterprise market selling fiber Ethernet. She was promoted to her current role in 2016 and now has responsibility for marketing Comcast Business’ vast portfolio of products to businesses of all sizes.
Kristina holds a Bachelor of Arts degree in Communications from Valparaiso University and resides just outside Chicago in Downers Grove, Illinois with her husband and 8 year old daughter, Quinn.