Sr. Manager, Custom Video Content Bleacher Report
Lauren Farrelly is a Senior Manager for Bleacher Report’s Video Department based in New York, New York. In this role, she defines opportunities and executes deliverables for advertiser brand integrations into video content. Working closely with both the Bleacher Report and Turner Sports Sales and Marketing Departments, Lauren defines each campaign’s scope to ensure they are aligned with the Bleacher Report voice and audience, while also meeting client expectations.
Lauren is also responsible for working with the Video Production teams to maintain consistent editorial direction and the smooth delivery of all campaign assets. She plays a key role in developing new video franchises and working with project stakeholders in the packaging of content opportunities.
Since joining Bleacher Report in 2013, Lauren has become an integral leader within the department by demonstrating an ability to identify and develop innovative ways to create and distribute video content across various platforms. Coupled with strong organizational and communication skills, Lauren has an ability to effectively mentor and lead staffing teams in the successful delivery of video campaigns.
Prior to joining Bleacher Report, Lauren worked 10 years as a Television Producer with CNBC and with ESPN. She is an Emmy Award Winner, as well as an Edward R. Murrow Award Winner. She graduated from Arizona State University and is married with three children, Mya, Brayden, and Gavin, and resides in Seaford, NY.