Marketing Manager Suddenlink Communications
Melissa Parks is the Marketing Manager at Suddenlink Communications in Greenville, NC. Suddenlink is a top-ten cable broadband services provider in the United States with approximately 1.4 million subscribers operating in 19 states. Melissa is responsible for overseeing regional marketing tactics, including direct mail, television, radio, print, telemarketing, outdoor advertising, statement marketing and branding efforts for Suddenlink NC. In addition, she is responsible for planning, implementing and coordinating marketing strategies to ensure subscriber acquisition, growth, retention, and revenue gains for video and broadband products.
She has six years’ experience in the telecommunications industry, with a total of ten years in the Marketing field. In 2000, she graduated with a Business Administration degree with a concentration in Marketing from East Carolina University and went on to complete her MBA. Following completion of her MBA, she worked with Grady-White Boats in their Marketing department.
During 2011-2012, Melissa served as a board member for the WICT Carolinas Chapter. During this time, WICT Carolinas earned the 2012 Chapter of the Year Award and 2012 Inspire Award. Currently, she is serving on the programming committee and leading the Book Nook series for WICT Carolinas.
In addition to her involvement in WICT, she is a board member of the Literacy Volunteers of Pitt County and President of the Greenville Women’s League, an organization dedicated to serving and improving the lives of the citizens in her community. In her spare time, she also enjoys the arts; during and after college, she taught dance to young children and is now involved in taking art classes and has a passion for photography. During the summer, you can find her at the beach, enjoying time with friends and family.