Senior Manager, Consumer Marketing UPtv
Nathalie Gaitan is Sr. Manager, Consumer Marketing for UPtv, UP Faith & Family streaming video service, and Cine Romántico FAST (Free Ad-Supported Television) channel. She oversees Marketing campaigns and promotions to support Programming tentpoles for each of the brands. She is responsible for the creation and distribution of Marketing assets for new Originals or Acquired content launching on the linear, SVOD and FAST services for a variety mix of media outlets and platforms. She is a lead member of the launching team for Cine Romántico, the first U.S. Spanish-language free ad-supported streaming movie channel dedicated entirely to romance movies. Prior to joining UPtv, Nathalie was a Sr. Marketing Coordinator at Turner Latin America, now WarnerMedia. She was responsible for the Marketing Campaigns for TNTLA Originals and Acquired movies & series, 13 Award Shows such as Academy Awards, Golden Globes, Grammy Awards, SAG Awards, among others.
Nathalie was selected as a mentee in the WICT Southeast 2019 Global Mentoring Experience. She graduated from Georgia State University in 2007, with a BA in Marketing and International Business. She currently resides in Atlanta, GA.