Senior Manager, Consumer Marketing & Brand Strategy BET Networks
Talesia Price is the Manager for the 360 Consumer Marketing & Brand Strategy team for BET Networks, the nation’s leading provider of quality entertainment, music, news and public affairs television programming for African Americans.
In this role, Ms. Price spearheads the management and development of consumer marketing strategies, media plans and advertising campaigns for BET’s iconic properties, initiatives, and show launches.
She works on such campaigns as The Game, Being Mary Jane, BET Experience, Zoe Ever After, BET Awards and Real Husbands of Hollywood; while managing the consistency of the brand across all platforms and staying true to the networks’ pillars.
Ms. Price received her Bachelor of Arts – Marketing degree and graduated Magna Cum Laude from Clark Atlanta University.
She is an experienced marketer with extensive knowledge of media and the entertainment industries, maintains a proven track record in executing superior integrated media and promotional campaigns, creative conception and relationship management.
Skilled in social media Marketing, Talesia has experience with digital and social media platform marketing with Facebook, Instagram, twitter, YouTube and tumblr, SnapChat and Periscope. Additionally, Ms. Price has proficiency in copywriting and executing experiential marketing activations.
She has also held positions with such organizations as Turner Broadcasting Systems, Inc., NBA TV, Inside the NBA on TNT (Turner Sports) and Tresjolie Entertainment possessing over 10 years’ experience in media.