For the second year in a row, WICT Carolinas has partnered with Belk department stores to offer its members a unique personal branding event. On May 12, 2016, Belk hosted an evening event for WICT Carolinas members at their Southpark location in Charlotte, NC. Members learned the importance that professional attire plays in creating an impactful personal brand. Professional consultants from Michael Kors, Lilly Pulitizer, Vince Camuto and other regarded designers provided dressing for success tips and attendees received makeovers from Bobbi Brown makeup consultants. To close out the evening, attendees enjoyed refreshments and were invited to shop the entire store at a discount. Each attendee received a goody bag filled with gifts from event sponsors TWC, INSP, Belk, Kiehls, Infogix, and Lavastorm.
Throughout the evening, attendees had the opportunity to support the 2016 WICT Carolinas Giving Back partner, Girls On The Run, by purchasing discounted running apparel and shoes – all items (valuing over $400) were donated to the Charlotte Girls On The Run chapter and given to young girls with demonstrated financial need.